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MBA in Marketing in Canada: Best Colleges, Admission, Fees, Eligibility, Scholarships & Jobs

Srijita Saha • 14 Mins read • 29 Jul 25

MBA in Marketing in Canada

Are you looking for a University to study an MBA in Marketing in Canada? This article provides you with information on the top universities, costs, eligibility, scholarships, jobs, and more to help students study an MBA in Marketing in Canada. In Canada, an MBA in Marketing assists students to pursue at internationally top-ranked universities like the University of Toronto, the University of British Columbia, and McGill University. The tuition fee for studying an MBA in Marketing in Canada varies between CAD 40,000 to CAD 140,000 (₹25,26,400 to ₹88,42,400). This cost is comparatively inexpensive than the leading universities in the UK and USA.

Skoll BASc/MBA CIBC Scholarships, Adam Dinkes MBA Leadership Award, Early Entrance Award are some of the scholarships provided by the universities for studying MBA in Marketing in Canada. Indian students to get admission into the top universities offering MBA in Marketing in Canada need to score 3.0 out of 4.0 GPA or 85% as well as a 600 score in GMAT or more.

The pathway of this course provides international exposure, access to one of the fastest-growing marketing job markets, and valuable work experience. Jobs such as Marketing Manager, Brand Manager, Business Development Manager, Senior Marketing Manager, and many more are obtained by the graduates of an MBA in Marketing in Canada. Graduates who complete an MBA in Marketing in Canada from top Canadian universities earn an average annual salary of CAD 80,000 (₹50,52,800).

MBA in Marketing in Canada: Highlights

The blend of affordable education, access to the post-study work benefits, and high return on investment makes Canada a suitable destination for students to pursue an MBA in Marketing. Its details are.

Particulars	Details
Course	MBA in Marketing in Canada
Duration	1 to 2 years
Top B-schools	Rotman School of Management (University of Toronto), Sauder School of Business (University of British Columbia), Smith School of Business (Queen’s University), Alberta School of Business (University of Alberta), Ivey Business School (Western University)
Average cost (Tuition fees)	CAD 40,000 to CAD 140,000 (₹25,26,400 to ₹88,42,400)
Intake seasons	Differ but generally spans around January, March, April, May, August, September, October, November

MBA in Marketing in Canada - Important Dates and Events

Students are required to follow the important dates and events to get admission into the top universities providing MBA in Marketing in Canada.

MBA in Marketing in Canada: Application Start & End Dates for Top Universities

The application start and end dates, that is, the deadline for the top universities that offer MBA in Marketing, are listed below.

University	Course	Application deadline
University of Toronto	Full-time MBA	For the 2027 class, 25 Sep, 2024 (Round 1) 15 Jan, 2025 (Round 2) 5 March, 2025 (Round 3) 30 April, 2025 (Round 4)
McGill University	Full-time MBA	Starts in August, 2025
University of British Columbia	MBA	For Canadian, permanent residents and international students 14 Oct, 2025 (Round 1) 9 Jan, 2026 (Round 2) 10 March, 2026 (Round 3) 5 May, 2026 (Final Round)
Queen’s University	Full-time MBA	Rolling admission policy for January 2026 class
University of Alberta	MBA	For September, 2026, during the Fall term, 1 Oct, 2025 to 1 May, 2026 for domestic students 1 Oct, 2025 to 1 March, 2026 for international students
Western University	MBA	For 2026, 22 Sep, 2025 (Round 4) (For the international students who are applying on a study visa) 17 Nov, 2025 (Round 5) 9 Jan, 2026 (Round 6)

MBA in Marketing in Canada: Visa Application Timeline

The visa application timeline to study MBA in Marketing in Canada includes the application to the universities, getting an acceptance, and then applying for the study permit, and its processing time varies. It is suggested to begin the process of application with a minimum of 12 to 18 months before the intended start date.

MBA in Marketing in Canada: Fees

The information about tuition fees, living costs, and financial aid opportunities is essential for the students to adjust their expenses according to that and pursue MBA in Marketing in Canada.

Tuition: The tuition fees for MBA program, which includes MBA in Marketing in the top universities, are detailed as follows.

University	Tuition fees
University of Toronto	CAD 92,540 (₹58,46,940) for Canadian citizens CAD 139,140 (₹87,87,874) for international students based on a study permit
McGill University	CAD 105,500 (₹66,63,222) for Fall, 2025
University of British Columbia	For 2026, CAD 55,653 (₹35,14,566) for Canadian and permanent residents CAD 108,421 (₹68,47,708) for international students
Queen’s University	CAD 83,885 (₹53,02,168) for domestic students CAD 110,000 (₹69,47,435) for international students (Program fee)
University of Alberta	CAD 88,000 (₹55,57,948)
Western University	CAD 83,250 (₹52,59,105) for domestic students CAD 132,994 (₹83,99,702) for international students

Living costs

The living expenses for the students to study MBA in Marketing differ from one university to another, and those are.

University	Living costs
University of Toronto	CAD 23,856 – CAD 38,756 (₹15,06,709 – ₹24,47,771) for the first 12 months
McGill University	CAD 24,195 (₹15,28,120) for the international students
University of British Columbia	CAD 44,350 ( ₹28,01,079), along with CAD 75 (₹4,737) each month in the Medical Services Plan for international students
Queen’s University	CAD 18,000 to CAD 20,000 (₹11,36,853 – ₹12,63,1700) in a year
University of Alberta	CAD 6,580 - CAD 14,090 (₹8,31,166 – ₹17,79,807) in a semester
Western University	CAD 22,500 (₹14,21,066) for international students in a year

Why Choose an MBA in Marketing in Canada?

The reasons to study MBA in Marketing in Canada are related to career benefits, networking, and global exposure.

Career benefits: The Canadian business schools are ranked within the top 100 in 2025 QS consistently as well as Financial Times Global MBA rankings. The Canadian marketing sector is predicted to increase at a CAGR of 6.8% in 2023-2028, which reflects high potential for jobs for the prospective studies.
Global exposure: Students studying in Canada get to know the diverse culture and engage with diverse individuals. They can work till 3 years after finishing their MBA with the help of the Post-Graduation Work Permit (PGWP) in Canada.
Return on Investment: The graduates from MBA in Marketing in Canada, on average, yearly earn CAD 80,000 (₹50,52,680).

MBA in Marketing in Canada: Qualification

The academic qualifications related to pursuing MBA in Marketing in Canada should be fulfilled by the students.

Required degrees: A bachelor’s degree with at least a 3.0 GPA or 85% from a reputed institution needs to be obtained by interested students.
English proficiency: IELTS and TOEFL exam scores are a must to test the English proficiency of international students to study MBA in Marketing in Canada.

MBA in Marketing in Canada: Eligibility Criteria – Category-wise

Applicants need to meet particular academic, language, and professional requirements to study an MBA in Marketing in Canada.

Academic performance: Interested candidates need to complete a bachelor’s degree for 3 or 4 years from a renowned university.
Language test scores: A score of TOEFL with 90-100 or at least a 6.5 to 7.0 score in IELTS is necessary for international students.

MBA in Marketing in Canada: Application Process

Students should maintain a systematic approach to get admission to MBA in Marketing in Canada.

Submission of an online application form through the particular portal of the university.
Uploading academic transcripts, resume, or CV, SOP, essays, and LORs for Canada.
The shortlisted candidates will be invited for an interview that can be in-person, recorded, or virtual.

MBA in Marketing in Canada: GMAT/GRE Requirements

A competitive score of GMAT (approximately 600 or more) or GRE equivalent is needed.

MBA in Marketing in Canada: SOP, LOR, and Resume

Before getting admission into the top universities, SOP, Resume and LOR are the main aspects that should be considered by the applicants during application for MBA in Marketing in Canada.

Particulars	Details
Essay/Statement of Purpose (SOP)	Well-written SOP or essay that explains the motivation, career goals of the applicants, and the reason to choose the specific university
Letter of Recommendation (LOR)	2 to 3 LORs from professors, employers, or mentors are required
CV or Resume	A detailed Resume or CV highlighting the academic achievements, work experience, and extracurricular activities should be presented

MBA in Marketing in Canada: University-Specific Admission Steps

To get admission to the desired universities, students should look into the admission steps of the top universities that provide an MBA in Marketing in Canada.

University	Admission requirements	Documents required
University of Toronto	A bachelor’s degree with a minimum of 3.0 GPA or mid-B average in the final year from a reputed university At least 2 years of full-time work experience is needed	2 professional references, essay, and video interview
McGill University	2 years at least of full-time post-graduate work experience after completing an undergraduate degree	Official transcripts, 2 letters of reference, 3 essay questions, Interview
University of British Columbia	76% or 3.3 average or B+ in a bachelor’s degree or recognized equivalent from an institution that is accredited, with an academic performance that is acceptable At least 2 years of full-time experience	-
Queen’s University	Undergraduate degree of 4 years with at least a B+ average or equivalent to 75% from a recognized institute	Resume, Official transcripts, Cover letter, 2 professional references, video essay, and personal interview
University of Alberta	At least 3.0/4.0 GPA or 60% or B division in an undergraduate degree of 4 years from a renowned institution in the past 2 years A minimum of 2 years of full-time work experience after completing an undergraduate degree	Resume, 2 letters of reference, Statement of Intent, Interview
Western University	Education from a university with a 3-year degree 2 years of professional experience (full-time) to 10 years of experience Strong GPA from a degree in science, engineering, statistics, computer science, business, mathematics, or economics with a focus on quantitative analysis	Recent CV, Unofficial transcripts, 2 professional references, 2 required written essay questions, along with 2 required video questions

Top MBA in Marketing Entrance Exams for Canada

GMAT, GRE, IELTS, TOEFL, CAEL, MELAB, DUOLINGO, and PTE are the exams in Canada for offering MBA in Marketing at the top universities.

MBA in Marketing in Canada: GMAT Preparation Strategy

Students should familiarize themselves with the exam structure of GMAT
Build a study plan
Prioritize the main areas
Practise efficiently

MBA in Marketing in Canada: IELTS/TOEFL Tips

Develop knowledge of the requirements
Regular practising
Familiarise yourself with the test format
Enhance your English skills and look for feedback

MBA in Marketing in Canada: GMAT Waiver MBA Programs

Only the Ivey Business School at Western University provides GMAT waivers or exemptions within its full-time MBA programs, depending on the professional credentials, such as designation as Chartered Professional Accountant (CPA), CFAI, CFAII, CFAIII, or having equivalent designations in other jurisdictions, or having attained a professional designation in Actuarial Sciences (ACIA or FCIA) or Engineering (PEng).

MBA in Marketing in Canada: Cutoff

The cutoff for MBA in Marketing in Canada is important to determine the eligibility criteria of students in terms of GMAT, GRE, and English proficiency tests.

MBA in Marketing in Canada: GMAT Cutoffs of Top Canadian Universities

The GMAT cutoffs for the interested candidates to apply for MBA in Marketing in Canada are.

University	GMAT Cutoffs of Top Canadian Universities
University of Toronto	525 in GMAT focus or equivalent GRE
McGill University	-
University of British Columbia	515 in GMAT 155 in GRE
Queen’s University	At least 600 on GMAT (565 Focus edition) A minimum of 315 on the GRE
University of Alberta	550 or more on GMAT Overall score at the 50th percentile for GRE
Western University	-

MBA in Marketing in Canada: IELTS/TOEFL Score Cutoffs

To demonstrate the English proficiency of the students, the score cutoffs for IELTS, TOEFL, and other exams in the top universities are.

University	IELTS/TOEFL Score Cutoffs
University of Toronto	7.0 in IELTS (Academic) 100 in TOEFL iBT
McGill University	7.0 in IELTS (Academic) 100 in TOEFL iBT
University of British Columbia	6.5+ in IELTS 80+ on the TOEFL 65 in PTE (Academic) At least 70 overall band in CAEL
Queen’s University	IELTS with 7.0 (Academic) 100 in TOEFL iBT
University of Alberta	7.0 in IELTS (Academic) 100 (internet-based) or 600 (paper-based) on TOEFL 68 in PTE (Academic) At least 60 in CAEL
Western University	At least 7 in IELTS 100 in TOEFL 80 in MELAB 60 in CAEL 70 in PTE 125 in DUOLINGO

MBA in Marketing in Canada: Syllabus

Core courses, electives, and specializations are the important elements of the syllabus of the MBA in Marketing for interested candidates in Canada.

University	Core courses/Electives/Specializations
University of Toronto	Marketing strategy, consumer behaviour, Strategic marketing intelligence, Strategic marketing communications, Design research and Data storytelling, Branding and Pricing, and many more
McGill University	Courses include Winning at brands, Competitive marketing strategy, Marketing intelligence, Marketing planning, Customer insights, and many more
University of British Columbia	-
Queen’s University	Data utilization, Customer information systems, Market research, Customer loyalty and Branding, Development and Management of new products or services, Pricing policy decisions, and many more
University of Alberta	Strategic marketing planning, Marketing mix, Segmentation, and Development of pragmatic skills for marketing efficiency
Western University	Electives are Strategic Brand Management, Consumer Marketing, Marketing Strategy, International Study Trip, Inequality, Diversity and Business, Digital Marketing Analytics, and many more

Best Universities/Colleges for MBA in Marketing in Canada

The best universities that provide MBA in Marketing in Canada have been provided as per QS rankings to assist students in achieving their career goals.

Public universities	QS ranking (World University Rankings)
University of Toronto	29
McGill University	66 (Full-time MBA rankings)
University of British Columbia	40
Queen’s University	13 (QS International Trade Ranking - Executive MBA)
University of Alberta	=94
Western University	151

MBA in Marketing in Canada vs MBA in Marketing in India

Both the Canadian market and the Indian market offer opportunities to students after pursuing MBA in Marketing, whose details are.

Particulars	Canada	India
Course duration	1 to 2 years	2 years
International exposure	Strong global exposure with diverse individuals and international faculty	Less global exposure, however, is improving with international partnerships
Fees	Tuition fee ranges from CAD 40,000 to CAD 140,000 (₹25,26,400 to ₹88,42,400)	₹2,00,000 to ₹25,00,000
Career opportunities	Greater opportunities for a post-study work visa and access to the multinational organizations in international markets	Opportunities with the Indian corporates as well as growing startups
Admission requirements	Needs the scores of GMAT/GRE and IELTS/TOEFL, a strong academic record, and work experience	Scores of CAT/XAT with group and academic discussion or personal interview rounds

MBA in Marketing in Canada: Scholarships

Various scholarships are provided to the students by Canadian universities that also include international students.

MBA in Marketing in Canada: Scholarship Deadline for 2025

The deadline for the scholarships as well as their eligibility and awards in top universities, are presented below.

Scholarship type	Eligibility	Award	Deadline
Joseph L. Rotman Scholarship (University of Toronto)	Truly exceptional student who has academic excellence	Provides CAD 60,00,000 (₹37,84,80,000) in awards and scholarships to the students every year	-
Skoll BASc/MBA CIBC Scholarships (University of Toronto)	Eligible students who enter the Skoll BASc/MBA program at Rotman and have good merit		-
Adam Dinkes MBA Leadership Award (McGill University)	Outstanding students who have academic merit and a demonstration of leadership skills	CAD 10,000 (₹6,30,800)	-
Alvin J. Walker Scholarship (McGill University)	Students with academic merit	Varies	-
Early Entrance Award (University of British Columbia)	Admitted candidates who have all the required documents for admission	CAD 1,500 (₹94,620)	2 Sep, 2025
General Entrance Scholarships (Queen’s University)	Applicants having the strongest overall profiles	CAD 10,000 to CAD 70,000 (₹6,30,800 to ₹44,15,600)	-
Alberta Graduate Excellence Scholarship (University of Alberta)	-	CAD 12,000 (₹7,56,960) during the Fall term	-
Doug Burgoyne Entrepreneurship Award (Western University)	Depends on academic achievement, focus on entrepreneurship, and community leadership of the students	CAD 1,000 (₹63,080) during September of October in a year	-

Career Scope After MBA in Marketing in Canada

Pursuing MBA in Marketing provides a broad professional scope to the students. Based on an average, the salary package of a graduate with an MBA in Marketing earns CAD 80,000 (₹50,52,800) in a year.

Job titles	Average salary (CAD)	Average salary for the Indian students (₹)
Marketing Manager	79,030	49,90,338
Brand Manager	79,500	50,14,155
Business Development Manager	78,965	49,81,218
Marketing Director	98,540	62,19,020
Senior Marketing Manager	95,740	60,38,449
Project Manager	84,500	53,29,905
Marketing Specialist	63,490	40,09,144

MBA in Marketing in Canada: Top Recruiters/Placement Companies

The table below shows the salary package of the top recruiters for MBA in Marketing in Canada, which varies as per the job title

Top recruiters	Salary package
Deloitte	CAD 100,000 –CAD 100,000 (₹6,30,800 – ₹6,30,800) of Marketing manager (includes base salary along with additional pay)
Amazon	CAD 91,400 to CAD 187,000 or more (₹57,67,712 – ₹1,17,96,960)
McKinsey	CAD 185,000 - CAD 207,000 (₹1,16,19,800 – ₹1,30,58,560)

Frequently Asked Questions

Ques: Is Canada worth studying for an MBA in Marketing?

Ans: Yes, Canada is a wonderful choice for students to pursue an MBA in Marketing due to the presence of top-ranked universities, affordable tuition fees as compared to the UK and USA. The graduates can expect a great return on investment, with a salary package of CAD 80,000 (₹50,52,800).

Ques: What is the Post-Graduation Work Permit (PGWP) in Canada?

Ans: Post-Graduation Work Permit (PGWP) is allowed by Canada to students for 3 years in order to obtain work experience. This process can allow the students who want to study MBA in Marketing in Canada a great scope to work in Canada for 3 years after completing graduation, which in turn helps students apply for permanent residency.

Ques: Does an MBA in Marketing in Canada have a huge demand?

Ans: Yes, a huge demand for graduates with MBA in Marketing in Canada exists. This is because the marketing sector is projected to increase at a CAGR of 6.8% from 2023 to 2028. Organizations are looking for skilled professionals to manage brand strategies, customer behaviour, and digital marketing to develop strong job prospects for the graduates.

Ques: What are the living costs for international students studying MBA in Marketing in Canada?

Ans: Living costs for the international applicants differ by university and its location. For example, the University of Toronto and University of British Columbia have greater expenses that reach up to ₹2,800,000 yearly. However, Queen’s University, McGill University, and Western University provide mid-range costs, and the University of Alberta offers the most flexible range.

Ques: Are there any particular skills that are needed to study MBA in Marketing in Canada?

Ans: The main skills to study MBA in Marketing involve strong communication, creativity, leadership, analytical thinking, and proficiency in the tools of digital marketing. Moreover, a strong knowledge of consumer behaviour and market trends is necessary for bringing success within the marketing sector. Furthermore, teamwork, decision-making, and adaptability skills improve marketing efficiency.